The Ask

Support Delta's new storytelling strategy with a web experience that enables key audiences to a quicker, more intuitive way to find, publish, and share news about Delta and the airline industry. Print, broadcast, and digital media influencers are the primary audience of this news site because of the importance of their relationships with Delta.

The Solution

Transform the Delta newsroom into a “News Hub” with multi-platform and social capabilities that allow writers and editors to tell compelling stories on behalf of the brand with videos, images, and graphics.

Launch Website

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